Visuals / Unifocal
A clickable concept prototype & pitch deck
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Rapidly build a common understanding
In just a few hours we developed a shared understanding of the business context, the problems to solve, and what goals to keep in mind before jumping into prototype design.
Product design sprint activities help align and define direction quickly.
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A "north star" design
Construction projects often have quotas, company goals, as well as local, state, and federal requirements they need to meet—all of which requires documentation and monitoring to meet DE&I criteria. We designed a clickable prototype to show how Unifocal would transform the current, manual process of analysis into a SaaS product that will automatically ingest inclusion data.
Mid-fidelity designs helped us cement content and layout before moving to high-fidelity mockups.
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Refined pitch deck
We applied Unifocal’s new brand to revamp the pitch deck so they’re investor ready. New slides introduced the prototype with real-world scenarios and concrete examples.